We love babies and we understand that a new born baby's skin has a natural protective coating of moisturizing oils that cover her skin's outer layer. Wash away that oil and you might leave it vulnerable to dryness, irritation and rashes. That is why Johnson's Baby Soap is specially enriched with 1/4th moisturizing baby lotion to help preserve the baby skins moisture and keeps skin baby soft while retaining your babys skin's essential protective layers.
Enriched with 1/4 moisturizing baby lotion to help preserve baby skin's moisture even after cleansing
Clinically proven mildness for baby's delicate skin
No parabens and SLS, no dyes and alcohol
Best for baby, causes no allergy or irritation to baby's skin